I recently had the honor of rebranding the Trenton High School of Trenton, MI. It was a fun and rewarding project to take a school that has over the last 50 years used an old and out-dated Trojan helmet.
The Ask:
Create a new, original logo with a modern, but not trendy, aesthetic in order to endure the test of time.
Create a new, original logo with a modern, but not trendy, aesthetic in order to endure the test of time.
The Answer:
After multiple rounds of sketching and exploration, the client and I landed on this forward facing/symmetrical helm with the plume. This shape allows for nice highlight and shadow embellishments for certain applications, but also can be stripped back to a single color easily for finer embroidery work and small placements.
After multiple rounds of sketching and exploration, the client and I landed on this forward facing/symmetrical helm with the plume. This shape allows for nice highlight and shadow embellishments for certain applications, but also can be stripped back to a single color easily for finer embroidery work and small placements.
